Aperitifs are alcoholic beverages typically consumed before a meal to stimulate the appetite. Their taste profiles vary widely, often emphasising bitter, dry, or herbal notes.
The origin of aperitifs can be traced back to ancient Egypt and Greece, with later development in Italy, where the word "aperitivo" originated. Popular aperitifs are Campari, Vermouth and Aperol.
Pimm's no. 1 Cup is a gin based liqueur at 25% ABV. Created in 1840 by James Pimm, it is best enjoyed as a group serve - 1 part Pimm's to 3 parts Lemonade / Dry Ginger Ale with the signature garnishes; cucumber, strawberries, orange & mint.
Select is made by blending 30 botanicals including juniper berries and rhubarb roots that contribute to creating a sophisticated but still approachable bittersweet flavor.